I like Matt Morans idea behind creating a community for the many people in the creative sector here in the North East that have unfortunately found themselves in the job market and are exploring the idea of becoming freelancers. It will be… Read more
I caught Imagine on BBC 1 last night. Apart from just liking Alan Yentob, he’s the kind of favorite uncle you always wanted, the programme was about the Own Art scheme ran by the Arts Council. What Own Art Scheme? I’d never heard of it and… Read more
4 steps to a social media strategy I love these kind of titles, they sound so powerful, so enticing. Designing a strategy of social engagement isn’t hard. As my old brand manager used to drum into us, “Strategy is simple, everything you do has… Read more
A new service provided by giffgaff (Meaning “Mutual giving”), is due to be launched on the 25th November, claiming to be “The mobile model of the future” where the more you do, the cheaper your calls become. They won’t be advertising but using… Read more
I wish people would lose the tech speak and talk normally. There is real power in plain speaking, When it’s forced and engineered it loses passion and emotion. The opening paragraph from Cluetrain (Which for some reason, because it’s been… Read more
I’ve been working on a definition of a social business. “A social business by its nature is defined by its people and the community they serve. One fails to grow without the… Read more
I love these, Storm Trooper models interacting with the world. You can see them here…. Read more
A recent post by Jeanne C Meister and Karie Willyerd in Harvard Business discussed how few socially connected organisations there are, indicating this will need to be redressed if companies are to be attractive to a future workforce that judges… Read more
They say a picture paints a thousand words. The best way to see how I feel about social media, it’s use and potential (Well it’s already happened) miss use is to look at a recent presentation I did at a Codeworks ‘Think and a Drink’ event held in… Read more